Hotel news that should not be missed this week! (10.12.21)


5 tips for the web strategy of your hotel group
HDB gives you 5 tips for setting up a web strategy for your hotel group! 🏰
📝 On the program:
- the website 💻
- the brand name 📖
- the design 😎
- the online presence 📢
- the loyalty program ✨

How are hotels adapting to the evolution of business travel?
Amadeus analyzed three ways hotels are currently transforming to better serve business travelers as business travel gradually resumes. Read the article

Accor strengthens the momentum of its brands with creative campaigns and experiential activations
In 2021, Fairmont, Raffles, Sofitel, Pullman and ibis budget launched campaigns and initiatives consolidating the unique experiences specific to their brands, thus promoting the Group's unparalleled brand portfolio. Read the article

Better for French and European hotels according to STR
The research firm specializing in hotels STR has noted a gradual improvement in results since the start of the school year in major French and European cities, with increasing occupancy and average prices at the level of those of 2019. Read the article

After Mama Shelter, the Triganos are launching into residences for seniors
A step out of the world of tourism? Not quite. Because with this new concept of residences for active seniors, the vacation spirit is never far away... Read the article

Welcome to Studio V Hospitality
The Valotel group announces the creation of Studio V Hospitality as well as the upcoming launch of a new hotel brand in partnership with a major international group for Europe and Asia. Read the article