Hotel news that should not be missed this week! (18.03.22)

Google launches new services to seduce hotels

The Mountain View giant is adding strings to its bow in order to gain the trust of hoteliers. Google continues, year after year, to position itself in the travel sector. This is evidenced by the new services it is unveiling today.

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The Hilton group is preparing to double its hotel portfolio in France

The American group's pipeline is filling up while the tourist horizon seems to be brightening. It plans to open some 60 times throughout Europe this year alone. After some strong establishments in Paris, Lyon, Tours and Le Havre in recent months, other legendary openings have been announced. Read the article

How to use digital technology to strengthen hotel reception?

Digitalization and human: how to find the right balance for a successful customer experience? The 369° Group testifies, and explains to us, its choices with Passman. Read the article

Contact Hotels: “With the health crisis, we started from scratch”

As part of its anniversary conference, the Contact Hotels group reviewed its new strategy, especially digital, driven by the health crisis. Read the article

Innovation and Tourism Weekend: change for more recruitments

During the Innovation and Tourism Weekend, Olivier Bracard, CEO of the Hosco Group, gave some suggestions for ways to recruit. Read the article

Accor: towards a balance between historic brands, luxury and lifestyle

With a growth in its hotel portfolio of 3% in 2021, the Accor group is continuing to develop in its key markets. 300 new establishments are expected in 2022, with a diversification of the offer towards luxury and lifestyle. Read the article