Hotel news that should not be missed this week! (31.03.22)

Bit Hotel could become the Metaverse vacation spot

In the physical world, a hotel is an establishment that provides accommodation for a fee, usually on a short-term basis. The facilities available when booking a hotel room can range from a modest place to sleep to a luxurious resort. Hotels are common destinations for business trips, conventions, and vacations. Read the article

Greece wants to boost tourism by launching a cooperation program between Mediterranean regions

On 30 March 2022, on the sidelines of the International Mediterranean Tourism Exhibition (IMTM) in Tel Aviv, Vassilis Kikilias met with his Israeli counterpart Yoel Razvozov about possible cooperation between the Mediterranean regions. Read the article

Atream, Accor, Club Med... a new webcast on customer relationships

Atream is back on the internet with its 4th Performance Tourism webcast. In this new episode, Pascal Savary, the president of Atream, welcomes other big bosses to discuss Customer Relationship Transformation. And it is an understatement that there will be a nice crowd since Maud Bailly (Accor), Quentin Briard (Club Med), Stéphane Botz (KPMG) and Christian Mantei (Atout France). Read the article

The Machefert group is in a safeguard procedure

In order to renegotiate the conditions for restructuring its debt with its main creditor, the Machefert Group requested and obtained the opening of a safeguard procedure on 28 March. Read the article

Cruises are gradually reuniting with MICE groups

Costa and MSC, the two main cruise companies on the French market, are trying to relaunch their MICE activity, which was very impacted during the health crisis in the wake of cruising in general. The environmental innovations of new cruise ships are highlighted to businesses to make a difference. Read the article

Booking-better: “We don't want to compete head-on with OTAs”

The new accommodation reservation service wants to allow hoteliers to increase their direct sales, while offering an alternative to OTAs. Without commission, hosts will nevertheless have to subscribe to a monthly subscription. Read the article